Kaplan Financial saw an opportunity to introduce gamification to help learners achieve their goals. The company chose to work with the D2L Learning & Creative Services team to build a proof-of-concept (PoC) gamification tool within the learning management system powered by D2L’s Brightspace Learning Platform, a solution Kaplan refers to internally as MyKaplan.
“We were attracted to the D2L Brightspace Learning Platform because it came packed with many of the features that we were hoping to introduce, such as the badging feature,” explains Pedley-Smith. “The D2L team were instrumental in helping us customize the solution to our unique needs too, helping us expand our vision and get our PoC up and running in under three months.”
“To make the learning experience more engaging, we worked with D2L Learning and Creative Services to introduce a badging system into the first level of our accountancy qualifications,” explains Pedley-Smith. “Each candidate is awarded points for completing certain activities.”
As sitting practice examinations can significantly boost the chance of good results in the final examination, Kaplan Financial created a system that rewards learners with five points for completing a mock examination and a further one point for passing this practice paper.
“By making the leaderboard available for all learners on a given course, we can galvanize learners to engage in a spot of healthy competition to spur their learning,” says Pedley-Smith.
As well as awarding learners for completing revision tasks, the badging system in MyKaplan rewards learners for exhibiting positive behaviors by giving them a digital certificate and leaderboard points to recognize their effort and determination.
“In recent years, we’ve seen a rise in the number of learners who take longer breaks before completing the next level of qualification or re-sitting failed papers,” continues Pedley-Smith. “Our initial research indicates that waiting too long between exams could have a negative impact on their likelihood of passing. So, we decided to award a badge to candidates who book their exams early or who do not reschedule their exam dates—encouraging learners to stay committed to their studies.”
With 71 percent of learners reporting that gamification has a positive impact on their learning experience, it is clear that Kaplan Financial is succeeding in making studying more engaging and enriching.